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Strategic Management : Planning for Domestic and Global Competition

Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout "Strategic Management, 13/e". This thirteenth edition of "Strategic Management" has a refined message and a new subtitle: "Planning for Domestic & Global Competition". This new edition is specially designed to accommodate the needs of strategy students worldwide in our fast-changing twenty-first century. The authors complement the focus on strategic planning for success within U.S. borders with unprecedented attention on how U.S. firms can leverage their domestic success by forming international partnerships and can achieve international success by becoming actively involved in global trade

Ketersediaan
No Register No. Panggil Edisi Lokasi Status Detail
1 000030563 658.4012 Pea s - Koleksi Kampus 3 Tersedia - Baik Detail
2 000030564 658.4012 Pea s - Koleksi Kampus 3 Tersedia - Baik Detail
Informasi Detail
Pernyataan Tanggungjawab -
Pengarang John A. Pearce II - Nama Orang
Richard B. Robinson, Jr - Nama Orang
Edisi -
No. Panggil 658.4012 Pea s
ISBN/ISSN 978-1-259-25295-2
Subjek STRATEGIC MANAGEMENT
Klasifikasi 658.4012
GMD Text
Bahasa Inggris
Penerbit Mc Graw-Hill
Tahun Terbit 2015
Tempat Terbit New York
Deskripsi Fisik xxii, 842 p.; 25,5 cm.
Tipe Isi text
Tipe Media unmediated
Tipe Pembawa volume
Judul Seri -
Info Detail Spesifik -
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