Computer File
Consumer Psychology : A Study Guide to Qualitative Research Methods
This book provides students with a clear and concise guide to studying undergraduate courses in qualitative consumer research and ethnography. The authors present the major qualitative research approaches used in consumer and marketing research as well as practical procedures and theoretical aspects of research design, report presentation etc. In addition to that a weekly study guide, including comprehensive reading lists, completes the book.
Ketersediaan
| No | Register | No. Panggil | Edisi | Lokasi | Status | Detail |
|---|---|---|---|---|---|---|
| 1 | EB0002217 | - | - | My Library | Tersedia - Baik | Detail |
Informasi Detail
| Pernyataan Tanggungjawab | - |
|---|---|
| Pengarang |
Paul M. W. Hackett - Nama Orang Jessica B. Schwarzenbach - Nama Orang Uta Maria Jürgens - Nama Orang |
| Edisi | - |
| No. Panggil | - |
| ISBN/ISSN | 978-3-8474-0891-8 |
| Subjek |
Behavioural Economics Consumer Psychology |
| Klasifikasi | NONE |
| GMD | Computer File |
| Bahasa | Inggris |
| Penerbit | Verlag Barbara Budrich |
| Tahun Terbit | 2016 |
| Tempat Terbit | Berlin |
| Deskripsi Fisik | 163 hlm. |
| Tipe Isi | text |
| Tipe Media | computer |
| Tipe Pembawa | online resource |
| Judul Seri | - |
| Info Detail Spesifik | - |
Versi lain/terkait
Tidak tersedia versi lain
Lampiran Berkas
Komentar
Anda harus masuk sebelum memberikan komentar
Karya Umum 
Filsafat 
Agama 
Ilmu-ilmu Sosial 
Bahasa 
Ilmu-ilmu Murni 
Ilmu-ilmu Terapan 
Kesenian, Hiburan, dan Olahraga 
Kesusastraan 
Geografi dan Sejarah